Kein Zwanni für nen Steher!
Background
This campaign was fathered by Gelbe Wand on short notice as a reaction to the pricing of the Derby on 19th September 2010. A topmatch surcharge of 50% makes the ticket go up in prices to 20€ for a place on the terraces and 50€ on average for a seat. A price politic not only the away fans are afflicted with as home fans also are asked to pay the topmatch surcharge. We believe that this is an attempt to establish higher ticket prices altogether, not only in this Derby but in other topmatches as well. We also believe that this will have effects on future pricing of season and daytickets, as in the aftermath of higher prices for big matches higher prices for “normal games” will be seen as less inflated as they are seen nowKick Off
Due to the reasons given above, we have decided on taking a radical way and boycott the Derby knowingly. We realize that this will be difficult for many fans, as this match is one of the highlights of the season, but we do not see a forceful alternative to call a halt to the whirling price spiral.
Future
The price trend is of concern to every fan from every club. Schalke fans had to pay up to 84€ for a seat during their recent visit to Hamburger SV. During the 2008 / 2009 season Werder Bremen fans were asked to pay the unbelievable amount of 97€ for one of their four Derbys against Hamburg (both teams met in the half final of Europa League). Fans from Bayern Munich face the problem of having to pay a topmatch surcharge in basically every away match. A Derby boycott can only be the start.Prices
„Kein Zwanni für nen Steher“ (Twenty Euro for standing – no way) is of course only designed to work as a slogan. It is not about terraces only. As more and more seats are made available (and terraces are slowly abolished) this is for future ticketing income will be generated for the clubs and this is were they have already started to make use of those options. Even without topmatch surcharge prices between 30€ and 40€ have become more and more common and season tickets have become a serious financial factor in everyone’s life planning. Clubs often label their annual uplift a “moderate rice in price”, nevertheless those uplifts hit fans hard.Fans
No one would have expected Bundesliga to be in position like today five or ten years ago. Foreign press is full of praise for Bundesliga football. Fans from England travel to see games here, despite the lack of real superstars, as they feel much more welcome in German stadiums and applaud the parameters. The average attendance is higher than in ever other league. A situation that is opportunity and obligation for German Football League (DFL) and a situation that should spell out the prominence of the Bundesliga system to us fans.Age pattern
Football is a fast spinning business, but in the long run only long term thinking will come out on top. All the more important for clubs is to keep up the demand for this wonderful sport. Higher prices will damage this trend. On a short term basis forcing out lower-income groups and financially weak young fans and bringing in moneyed fans can be successful. Sustainable damage however will only be seen in a few years time.Aims
We want to fight for a permanent sound price structure in German football. We want a price level, that bears in mind the social purport of football and enables fans from all walks of life and from every age bracket to go and see a football match inside a stadium. We want to startle, and call other fanscenes up to join usWe can only change something together. And everyone will take its profits. German football, the affiliated clubs and of course us fans!